About National Farmers Day
October 12 is National Farmers Day. This annual event celebrates hardworking farmers like you who have dedicated your life to feeding your community and producing a safe, nutritious product. Unlike other agricultural-focused days and months, National Farmers Day does not have a specific theme. Instead, it’s an opportunity to take a moment to broadly recognize farmers for all their work caring for the land, their animals, our natural resources, and their farm families.
Farmer Resources for National Farmers Day
Shareable Videos
Every Friday from September through December, we’re sharing farmer-focused content as part of a campaign dedicated to introducing local dairy farmers to consumers in our five-state region. Shareable videos, which highlight farmers’ contributions to their communities on and off the farm, can be found on New England Dairy’s social media accounts (@NewEnglandDairy).
Dairy Recipes
Dairy brings people together and is a staple for special events, big and small. Explore our delicious dairy-filled recipes and share your favorites!
Content Ideas
- Tell us why you got involved in dairy
- Introduce us to the people you farm or work with
- Show us how you give back to your community
- Share why you’ve dedicated your life to feeding others
Sample Social Media Messages
These social media messages are ready for you to share with consumers. On National Farmers Day, you can post about why you farm or why you are passionate about dairy. You can also use it as an opportunity to thank fellow farmers or folks in the broader ag community.
Local Community Contributions
- Dairy farmers care about the health and wellbeing of their communities. We have been active members of our community for many generations and create jobs that help sustain the local economy.
- Dairy farms are typically passed down from generation to generation, meaning farm families often have lived in their communities for decades and will continue to do so as long as the farm exist. We are committed to seeing the area they live in thrive, and we volunteer in many areas to make that happen. One examples is [INCLUDE PERSONAL EXAMPLE HERE]
- My family and I are active in [INCLUDE ORGANIZATIONS] in our community and sponsor the local [INSERT PERSONAL EXAMPLE]. We’re proud to be part of our community.
Personal/Family
- Today is National Farmers Day. Real dairy starts with real farm families like mine. My family has called [STATE] home for [X] years, and we’re grateful to be raising the next generation on the farm too.
- On National Farmers Day, I’m reminded of the biggest/all the reasons I love farming here: [INSERT STORY OR SHORT LIST].
Sustainability
- Dairy farmers are environmental stewards, and we take a proactive approach to sustainability. We continue to embrace new technologies to help us tend to our land and water with care. Producing a gallon of milk has 19% less greenhouse gas emissions than it did in 2007.
- For dairy farmers, caring for the land is an important part of our work. We rely on the sun, air, water, and soil to help us produce a safe, nutritional product for you to enjoy 🥛🐄
General
- Today is National Farmers Day! Raise a glass of milk and celebrate the contributions of our dairy farmers across [STATE] and beyond.
- It’s National Farmers Day. Take a moment to thank a farmer for their dedication to their animals, families, communities, and for producing a safe, nutritious product.
The above messages are recommendations. You can adapt them to your voice and add your own farm stats or information. National Farmers Day is an opportunity to share more about you and your unique farm story with consumers. Don’t be afraid to get personal today!
Hashtag options
#NationalFarmersDay (use October 12)
#UndeniablyDairy (use anytime)
Tag New England Dairy
You can tag New England Dairy in your content using @NewEnglandDairy.
Let’s Keep the Conversation Going
New England Dairy is here to help you tell your dairy story. Our team can help you write a letter to the editor or op-ed for your local newspaper, or we can support you with other ideas you may have to tell your story. Contact Farmer Relations Manager Elicia Pinsonault at epinsonault@newenglanddairy.com or Farmer Communications Specialist Steve Peters at speters@newenglanddairy.com.