June is National Dairy Month! This annual event celebrates the dairy industry, our hardworking farmers, and the nutritious dairy foods we all know and enjoy. The first of June is designated World Milk Day, recognizing the importance of milk as a global food. Join your dairy farmer peers and New England Dairy as we celebrate the contributions of farmers across our region.
New England Dairy has resources available to help you tell your dairy story. We also have National Dairy Month badges that you can incorporate into your social media, a social media content calendar and sample messages, recipes to share, and more. We also have resources for farm tours and events, including free promotion items.
Farmer Resources for National Dairy Month
World Milk Day Materials
Celebrate World Milk Day by sharing information about the health benefits of milk. Find logos, social media posts, blogs, videos, and more here.
National Dairy Month Badge
Download the National Dairy Month badge and add it to your social media photos to show your dairy pride.
Order Promotional Items
From cow hats to coloring books, we have a variety of free promotional items for New England farmers to order for upcoming events.
Resources for Farm Tours & Events
New England Dairy has a two-page farm tour checklist and a more in-depth on-farm event guide to support you in welcoming visitors to your farm during National Dairy Month. All farmers are encouraged to review their biosecurity practices before hosting on farm events and ensure that good biosecurity practices, including providing shoe covers, hand washing and/or sanitization, and more are being followed by visitors.
Shareable Videos and Resources
Share New England Dairy’s sustainability and cow care videos on your social media channels or download printable posters and other graphics from our resource library.
Dairy Recipes
Explore our delicious dairy-filled recipes and share your favorites!
Sample Social Media Messages
Our social media resources make posting throughout the month of June easy. Download our social media content calendar and find sample social media messages that are ready for you to share with consumers here:
Topic: Dairy Farming
- Cows are the ultimate upcyclers 🐄 They’re able to consume parts of foods humans can’t, like citrus pulp, spent brewers’ grain, and more. This keeps cows happy and reduces food waste.
- Dairy farmers are making nutritional changes to their cow’s diet, like adding starches, fats and seaweed, which may help reduce methane emissions by up to 20-50%
- Milk travels from farm to fridge in 48 hours. Watch the full journey here:
youtu.be/S5O-Nu3HP80 - Technology on dairy farms has changed a lot in 100 years. Learn about some of the technological advances that are enhancing cow care, milking, and sustainability: bit.ly/364gaQM
Topic: Sustainability
- Just like you recycle in your home, dairy farmers recycle too ♻️💦 Water on the farm can be used up to four times to cover everything from chilling the actual milk produced to drinking water for cows, to cleaning of stalls and irrigation of crops.
- Healthy soil and clean water are the foundation of our work. 🌱 There are several environmentally friendly practices to improve soil health and keep our rivers and lakes clean, including planting cover crops and vegetative buffers. Learn more ➡️ https://www.newenglanddairy.com/carbon-smart-dairy-farming/
- Dairy farmers are environmental stewards, and we take a proactive approach to sustainability. We continue to embrace new technologies to help us tend to our land and water with care. Producing a gallon of milk has 19% less greenhouse gas emissions than it did in 2007.
- For dairy farmers, caring for the land is an important part of our work. We rely on the sun, air, water, and soil to help us produce a safe, nutritional product for you to enjoy 🥛🐄
- Despite what you may have seen in sensational headlines and documentaries, producing dairy has a surprisingly small environmental footprint, being responsible for just 2% of all U.S. GHG emissions. By comparison, transportation as an industry in the U.S. accounts for 28% of GHG emissions.
- On our farm, a digester is one tool we use to reduce waste. Digesters help break down cow manure or food waste and create biogas, which can be used for electricity, heat, compressed natural gas, and even vehicle fuel. Watch how digesters turn waste into a product we can use: https://youtu.be/jets9VDMT-E
- New England dairy farmers are committed to nourishing their local communities while caring for the planet. And U.S. dairy farmers are committed to reducing their carbon footprint even further as part of the dairy industry’s initiative to become carbon neutral or better by 2050. Learn more: usdairy.com/sustainability/environmental-sustainability
- One cow can produce up to 100 pounds of manure each day, so responsible manure management practices are important for every farmer. Watch this video to see how dairy farmers ensure manure stays on their fields and out of our waterways: https://youtu.be/QRpvvVcg4eA
Topic: Nutrition
- Milk offers a unique and powerful combination of 13 essential nutrients–like Vitamin A, Vitamin D, zinc, and protein–that are essential to a healthy immune system. 🥛🐄
- Dairy is good for your body and good for your brain. Dairy foods provide nutrients people of all ages need to grow and maintain stronger bodies and minds.
- The protein in dairy–whey and casein–keeps you feeling full longer, provides energy to fuel your day, and helps muscles recover while you sleep.
- See how cow’s milk compares to #plantbased alternatives and other beverages in calories, nutrients, vitamins, minerals, and price: gonnaneedmilk.com/whymilk/milk-vs/
Topic: Recipes, Dairy Foods, and Activities
- From smoothies to entrées, @NewEnglandDairy’s #recipe library has something for everyone. Check it out and get cooking!
newenglanddairy.com/recipes/ - Teach kids about nutrition and where their food comes from with the 8 activities in @NewEnglandDairy’s Discover Dairy activity book .
Recommended for grades K-5 and available for download: bit.ly/3un7kbZ
The above messages are recommendations. You can adapt them to your voice and add your own farm stats or information.
Hashtag Options
#WorldMilkDay (use June 1)
#NationalDairyMonth (use June 1-30)
#EnjoyDairy (use June 1-30)
#UndeniablyDairy (use anytime)
Tag New England Dairy
You can tag New England Dairy in your content using @NewEnglandDairy.
Let’s Keep the Conversation Going
New England Dairy is here to help you tell your dairy story. Our team can help you write a letter to the editor or op-ed for your local newspaper, or we can support you with other ideas you may have to tell your story. Contact Farmer Relations Manager Elicia Pinsonault at epinsonault@newenglanddairy.com or Farmer Communications Specialist Steve Peters at speters@newenglanddairy.com for more information.