New England Dairy offers up to $2,400 in grant funding annually to farmers and dairy-focused groups planning grassroots dairy education efforts in their community. Grants can be used to support open farm days, farm camps, promoting dairy through social media, and more.
New England Dairy provides resources and support for dairy farmers looking to develop or enhance their existing farm tours, including practical guides and best practices. We can also provide support with promoting your event to consumers. New England Dairy also has free promotional items available for farmers to order and have shipped directly to your home.
New England Dairy supports farmers working with local and national media. Whether you have a story about something happening on farm that you would like help telling, or you are contacted by the media for an interview, we are here to help. We can provide support through messaging, interview preparation, media pitching, and more.
New England Dairy, alongside our partners at Dairy Management Inc., provides comprehensive crisis and issue support for dairy farmers, offering timely assistance during emergencies such as on-farm demonstrations from activists, animal health issues, and other events. We also have crisis preparation resources and templates available to farmers. In the event of an issue or crisis, please contact us immediately via email or telephone.
New England Dairy hosts virtual and in-person communication trainings for dairy farmers throughout our region each year. We can also provide custom communication trainings for dairy groups and organizations on topics including answering difficult questions about animal agriculture, connecting with consumers on social media, how to host a successful farm tour, and more. Please reach out to our farmer relations staff to learn more about a custom communication training for your group or organization.
At New England Dairy, it’s important to us that you understand the value of your checkoff investment. Our staff conduct farm visits throughout the year, meeting with dairy farmers from across our five-state region to share more about our programs, their impact, and how we activate farmers in our work both locally and nationally. If you are unable to welcome us to the farm, we can also connect through telephone or Zoom.
If you are interested in learning more about our work, how you can get involved, or need support in any of the areas detailed above, please contact our farmer relations staff.
Farmer Relations Manager: Elicia Pinsonault
Email: epinsonault@newenglanddairy.com
Phone: 617-380-3941
Vermont dairy farmer Alison Kosakowski Conant talks about the value she sees in New England Dairy.
We’re proud to support and partner with New England schools and community organizations to ensure that students have access to the healthy foods they need to succeed in the classroom and beyond. We offer a variety of resources to help students understand where their milk comes from and the science behind dairy farming, including the Adopt a Cow program, farm tours, equipment grants, and educational resources.
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Building trust in dairy is a critical part of driving dairy sales. We work to build trust with Gen Z and Millennial parents by educating and showcasing how dairy is good for health and the planet, highlighting dairy recipes, and exploring dairy in different cultures. Through social media channels, influencers, newsletters, our website, and in-person events, we work to achieve these goals.
New England Dairy brings together food, nutrition, and health professionals to discuss how dairy foods nourish people and communities, while also being mindful of the planet. We provide continuing education for health and school nutrition professionals, conduct outreach to health professionals on dairy’s nutritional value, and more.
To drive dairy sales, we engage a wide range of industry stakeholders – co-ops, brands, processors, retailers, suppliers, and others - who can enhance our reach and impact. This includes developing e-commerce promotions, creating activations to reach Gen Z at the point of sale, conducting consumer research, and more.
New England Dairy works to build trust and grow sales of dairy, and we strategically focus your checkoff investment in the areas that have the greatest impact on those goals. Our annual report highlights how our programs work to meet our goals and our achievements over the past year.
Read our 2023 Annual Report